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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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General
Matt Mochary's coaching curriculum
Great articles on leadership by the coach of top cillicon valley CEOs.
Collection
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Building a Team
Firing well
A guide by Matt Mochary on how to handle firing employees with grace.
Article
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Marketing
The ultimate guide to SEO
A podcast with Ethan Smith is the CEO who helped companies like MasterClass, Robinhood, and Medium develop their SEO strategies.
Podcast
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Fundraising
How to Present to Investors
A short guide by Aaref Hilaly from Sequoia
Article
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General
Innovation Blind Spot
The reasons why so many companies miss innovation opportunities.
Book
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Fundraising
Raising Venture Capital for the Serious Entrepreneur
How to secure VC funding, including tips on creating a winning pitch deck and negotiating with investors.
Book
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Product
First round’s must-reads on hiring a product manager
6 great articles about hiring a product manager.
Collection
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Fundraising
How to raise money by Paul Graham
Guiding startups through effective fundraising strategies and investor relationship-building
Article
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GTM, Growth, and Sales
The PLG Playbook for B2B Startups
Mark Roberge from Stage2capital shares his top Product-Led-Growth advice.
Article
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Fundraising
Best Pitch Decks
A collection of 790+ winning pitch deck examples from high-growth startups.
Collection
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General
Every Company is a Shit Show
A candid look at the challenges of running a startup.
Article
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Product
Product-led growth masterclass
A practical PLG framework
Video
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Fundraising
Presenting to VCs
15 rules for the perfect pitch
Article
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Fundraising
Market Sizing Guide
Learn how to estimate your market size
Article
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Fundraising
Writing a business plan
Sequoia’s simple guide for how to write a business plan
Template
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General
Built to Sell
How to build a business that can run without you and can be sold for a high value.
Book
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GTM, Growth, and Sales
From 0 to $1B
Slack's founder shares their epic launch strategy.
Article
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General
The Startup Playbook
Interviews with successful entrepreneurs and provides insights into how to build a successful startup.
Book
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