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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
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Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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GTM, Growth, and Sales
Founding Sales
The Early Stage Go-to-Market Handbook
Book
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Fundraising
Presenting to VCs
15 rules for the perfect pitch
Article
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General
Startup Graveyard
The stories and lessons learned from failed startups.
Collection
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General
The Founder's Dilemmas
The challenges that founders face in building successful companies and strategies for overcoming them.
Book
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Building a Team
GitLab's Guide to All-Remote
One of the world's largest all-remote companies shares its guide to remote work.
Blog
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Fundraising
How to raise money by Paul Graham
Guiding startups through effective fundraising strategies and investor relationship-building
Article
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Fundraising
Base Templates
200+ original startup & unicorn pitch decks that raised millions from VCs & angels.
Collection
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General
How to Become Insanely Well-Connected
Strategies for building a genuine and highly-connective network.
Article
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Ground Up Originals
Cheat Codes: DTC by Jordan Odinsky
Uncovering the strategies of the greatest DTC brands.
Podcast
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General
Sam Altman’s Startup Class
A course on how to start a startup by Sam Altman.
Video
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Marketing
How to name your startup
a step-by-step startup naming guide.
Article
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Marketing
The ultimate guide to SEO
A podcast with Ethan Smith is the CEO who helped companies like MasterClass, Robinhood, and Medium develop their SEO strategies.
Podcast
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Building a Team
40 Favorite Interview Questions
Questions to ask when interviewing new candidates
Article
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Fundraising
The NFX pitch deck library
Insights for creating a world-class pitch deck. Take a look inside an investor’s mind.
Collection
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Fundraising
OpenDeck
1,200+ startup slides sorted by category.
Collection
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Fundraising
The Ladder of Proof
Uncovering How VCs See Your Startup
Article
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GTM, Growth, and Sales
Traction by Gabriel Winberg
A framework for startups to gain traction and achieve explosive growth.
Book
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Product
The Lean Startup
A framework for validating your ideas and building businesses quickly and efficiently.
Book
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Product
Product-led growth masterclass
A practical PLG framework
Video
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