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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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GTM, Growth, and Sales
Growth Loops are the New Funnels
It is time to move past the funnel framework and focus on growth loops.
Article
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General
How I built this podcast
A podcast that features interviews with successful entrepreneurs and explores their journeys in building their companies.
Podcast
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GTM, Growth, and Sales
From 0 to $1B
Slack's founder shares their epic launch strategy.
Article
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General
YC Library
Y Combinator's best videos, podcasts, and essays from the past 15 years.
Collection
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Fundraising
The Ladder of Proof
Uncovering How VCs See Your Startup
Article
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Fundraising
Market Sizing Guide
Learn how to estimate your market size
Article
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Marketing
How to name your startup
a step-by-step startup naming guide.
Article
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Product
What is Jobs to be Done
Unlocking the JTBD framework. A strategic lens on consumer behavior and product innovation.
Article
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GTM, Growth, and Sales
From 0 to $1B
Slack's founder shares their epic launch strategy.
Article
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General
The role of the CEO
Elad Gil’s guide to managing your time better as a CEO
Article
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Fundraising
How to Present to Investors
A short guide by Aaref Hilaly from Sequoia
Article
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Marketing
Landing pages guide
a simple and visual guide on creating landing pages.
Article
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Marketing
Landing Folio
Hundreds of website examples
Collection
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Fundraising
Pitch Deck Teardowns
TechCrunch analyzes the latest pitch decks
Blog
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Fundraising
Presenting to VCs
15 rules for the perfect pitch
Article
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Building a Team
40 Favorite Interview Questions
Questions to ask when interviewing new candidates
Article
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GTM, Growth, and Sales
Kickstart and scale a consumer business
How today’s biggest consumer products got their first 1,000 users.
Article
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Marketing
Landing page checklist
100+ hand-picked tools; landing page builders, growth tools, and booster resources.
Collection
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Ground Up Originals
Cheat Codes: DTC by Jordan Odinsky
Uncovering the strategies of the greatest DTC brands.
Podcast
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Building a Team
How do you convince someone to join your startup?
by Dalton Caldwell, Y Combinator partner and founder of Mixed Media Labs
Video
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