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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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GTM, Growth, and Sales
Distribution
Ben Horowitz explains how to design effective sales channels by understanding both your product and target market.
Article
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Marketing
Landing page checklist
100+ hand-picked tools; landing page builders, growth tools, and booster resources.
Collection
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Product
Onboarding Study
Onboarding flows for hundreds of use cases.
Collection
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Fundraising
Pitch Deck Teardowns
TechCrunch analyzes the latest pitch decks
Blog
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Fundraising
How to Present to Investors
A short guide by Aaref Hilaly from Sequoia
Article
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Building a Team
How do you convince someone to join your startup?
by Dalton Caldwell, Y Combinator partner and founder of Mixed Media Labs
Video
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General
The Startup Playbook
Interviews with successful entrepreneurs and provides insights into how to build a successful startup.
Book
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General
Sam Altman’s Startup Class
A course on how to start a startup by Sam Altman.
Video
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Building a Team
Building company Culture
six things that you can do now to help you create a solid foundation for your startup.
Video
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Fundraising
The Ladder of Proof
Uncovering How VCs See Your Startup
Article
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General
Innovation Blind Spot
The reasons why so many companies miss innovation opportunities.
Book
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GTM, Growth, and Sales
GTM plan template
A simplified overview of the subject your GTM plan needs to cover
Template
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General
Every Company is a Shit Show
A candid look at the challenges of running a startup.
Article
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General
Do Things That Don't Scale by Paul Graham
Alternative growth strategies for startups beyond scaling
Article
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GTM, Growth, and Sales
Idea validation guide
how to validate your startup idea
Article
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GTM, Growth, and Sales
How to kickstart and scale a marketplace
Insights from 17 of today's biggest marketplaces, including Airbnb, DoorDash, Thumbtack, Etsy, Uber, and many more.
Article
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Fundraising
Presenting to VCs
15 rules for the perfect pitch
Article
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Marketing
Landing page examples
300+ components from the best landing pages across the internet
Collection
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General
How to Become Insanely Well-Connected
Strategies for building a genuine and highly-connective network.
Article
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