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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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Fundraising
Fundraising
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Marketing
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General
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Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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General
The role of the CEO
Elad Gil’s guide to managing your time better as a CEO
Article
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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General
The Hard Things about Hard Things
Practical advice for entrepreneurs on how to navigate the challenges of building a company.
Book
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Marketing
Community tools
a curated compilation of tools that will help you build a community
Collection
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Fundraising
The NFX pitch deck library
Insights for creating a world-class pitch deck. Take a look inside an investor’s mind.
Collection
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Marketing
Landing page checklist
100+ hand-picked tools; landing page builders, growth tools, and booster resources.
Collection
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GTM, Growth, and Sales
Traction by Gabriel Winberg
A framework for startups to gain traction and achieve explosive growth.
Book
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Fundraising
The Non-Obvious Guide to Fundraising
Gigi Levy-Weiss shares his best fundraising tips
Article
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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General
Founder Brand Incubator
Our six-week program will help you build your personal brand.
Video
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Marketing
The Pineapple List
A database of the best marketing and branding agencies.
Service
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Marketing
Landing Folio
Hundreds of website examples
Collection
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General
Matt Mochary's coaching curriculum
Great articles on leadership by the coach of top cillicon valley CEOs.
Collection
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General
The Startup Playbook
Interviews with successful entrepreneurs and provides insights into how to build a successful startup.
Book
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General
Zero to Sold
Notes on startups and how to build the future by Pete Thiel.
Book
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GTM, Growth, and Sales
Kickstart and scale a consumer business
How today’s biggest consumer products got their first 1,000 users.
Article
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Fundraising
Base Templates
200+ original startup & unicorn pitch decks that raised millions from VCs & angels.
Collection
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
The ultimate guide to SEO
A podcast with Ethan Smith is the CEO who helped companies like MasterClass, Robinhood, and Medium develop their SEO strategies.
Podcast
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