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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Product
How to Find Product Market Fit
Stanford Startup School's guide to finding product market fit.
Video
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Building a Team
40 Favorite Interview Questions
Questions to ask when interviewing new candidates
Article
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General
Founder Brand Incubator
Our six-week program will help you build your personal brand.
Video
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GTM, Growth, and Sales
Idea validation guide
how to validate your startup idea
Article
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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General
Sam Altman’s Startup Class
A course on how to start a startup by Sam Altman.
Video
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Product
Onboarding Study
Onboarding flows for hundreds of use cases.
Collection
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Marketing
Landing Folio
Hundreds of website examples
Collection
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GTM, Growth, and Sales
The PLG Playbook for B2B Startups
Mark Roberge from Stage2capital shares his top Product-Led-Growth advice.
Article
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Product
The Lean Startup
A framework for validating your ideas and building businesses quickly and efficiently.
Book
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GTM, Growth, and Sales
From 0 to $1B
Slack's founder shares their epic launch strategy.
Article
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Marketing
B2B SaaS Marketing Guide
by Alex Kracov, ex-VP of marketing at Lattice.
Article
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General
Matt Mochary's coaching curriculum
Great articles on leadership by the coach of top cillicon valley CEOs.
Collection
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General
The role of the CEO
Elad Gil’s guide to managing your time better as a CEO
Article
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General
Built to Sell
How to build a business that can run without you and can be sold for a high value.
Book
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Fundraising
OpenDeck
1,200+ startup slides sorted by category.
Collection
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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General
The Startup Playbook
Interviews with successful entrepreneurs and provides insights into how to build a successful startup.
Book
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GTM, Growth, and Sales
Kickstart and scale a consumer business
How today’s biggest consumer products got their first 1,000 users.
Article
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