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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Marketing
Magic Design
A service that offers custom design work for startups.
Service
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GTM, Growth, and Sales
Idea validation guide
how to validate your startup idea
Article
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Fundraising
Why You Should Embrace the Post-Money SAFE
Uncovering why you should leverage this investment vehicle for your early rounds of fundraising
Article
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Marketing
Design Pickle
A platform that provides unlimited graphic designs for a flat rate.
Service
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Building a Team
Building company Culture
six things that you can do now to help you create a solid foundation for your startup.
Video
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GTM, Growth, and Sales
How to kickstart and scale a marketplace
Insights from 17 of today's biggest marketplaces, including Airbnb, DoorDash, Thumbtack, Etsy, Uber, and many more.
Article
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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Marketing
B2B SaaS Marketing Guide
by Alex Kracov, ex-VP of marketing at Lattice.
Article
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GTM, Growth, and Sales
Traction by Gabriel Winberg
A framework for startups to gain traction and achieve explosive growth.
Book
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Building a Team
How to set up, hire, and scale a growth strategy and team
Advice from 25 preeminent growth experts at top startups.
Article
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Marketing
Landing page checklist
100+ hand-picked tools; landing page builders, growth tools, and booster resources.
Collection
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General
Rework
A new perspective on building a successful company.
Book
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Marketing
Community tools
a curated compilation of tools that will help you build a community
Collection
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GTM, Growth, and Sales
The Cadence: How to Operate a SaaS Startup
You think you need a COO. What you really need is an operating philosophy.
Article
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General
What it’s actually like to be a startup CEO
A data-backed article explaining the challenges of being a startup CEO.
Article
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Fundraising
The Non-Obvious Guide to Fundraising
Gigi Levy-Weiss shares his best fundraising tips
Article
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General
The role of the CEO
Elad Gil’s guide to managing your time better as a CEO
Article
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Marketing
How to name your startup
a step-by-step startup naming guide.
Article
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General
Founder Brand Incubator
Our six-week program will help you build your personal brand.
Video
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Product
What is Jobs to be Done
Unlocking the JTBD framework. A strategic lens on consumer behavior and product innovation.
Article
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