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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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GTM, Growth, and Sales
Founding Sales
The Early Stage Go-to-Market Handbook
Book
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GTM, Growth, and Sales
From 0 to $1B
Slack's founder shares their epic launch strategy.
Article
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General
Matt Mochary's coaching curriculum
Great articles on leadership by the coach of top cillicon valley CEOs.
Collection
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GTM, Growth, and Sales
Idea validation guide
how to validate your startup idea
Article
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Fundraising
Angel investor directory
First Round’s list of angel investors.
Tool
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Ground Up Originals
Cheat Codes: DTC by Jordan Odinsky
Uncovering the strategies of the greatest DTC brands.
Podcast
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Building a Team
40 Favorite Interview Questions
Questions to ask when interviewing new candidates
Article
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General
Growth by Paul Graham
Growth is the essential element of startups, and everything else follows from it.
Article
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Fundraising
Raising Venture Capital for the Serious Entrepreneur
How to secure VC funding, including tips on creating a winning pitch deck and negotiating with investors.
Book
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Fundraising
Writing a business plan
Sequoia’s simple guide for how to write a business plan
Template
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GTM, Growth, and Sales
Idea validation guide
how to validate your startup idea
Article
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Marketing
Community tools
a curated compilation of tools that will help you build a community
Collection
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GTM, Growth, and Sales
Traction by Gabriel Winberg
A framework for startups to gain traction and achieve explosive growth.
Book
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Marketing
Design Pickle
A platform that provides unlimited graphic designs for a flat rate.
Service
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General
The Hard Things about Hard Things
Practical advice for entrepreneurs on how to navigate the challenges of building a company.
Book
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Marketing
Landing Folio
Hundreds of website examples
Collection
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Fundraising
OpenDeck
1,200+ startup slides sorted by category.
Collection
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GTM, Growth, and Sales
How to kickstart and scale a marketplace
Insights from 17 of today's biggest marketplaces, including Airbnb, DoorDash, Thumbtack, Etsy, Uber, and many more.
Article
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Marketing
B2B SaaS Marketing Guide
by Alex Kracov, ex-VP of marketing at Lattice.
Article
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Product
The Lean Startup
A framework for validating your ideas and building businesses quickly and efficiently.
Book
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