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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Building a Team
Building company Culture
six things that you can do now to help you create a solid foundation for your startup.
Video
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GTM, Growth, and Sales
The Cadence: How to Operate a SaaS Startup
You think you need a COO. What you really need is an operating philosophy.
Article
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Fundraising
How to Present to Investors
A short guide by Aaref Hilaly from Sequoia
Article
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Marketing
B2B SaaS Marketing Guide
by Alex Kracov, ex-VP of marketing at Lattice.
Article
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Fundraising
Presenting to VCs
15 rules for the perfect pitch
Article
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General
The Founder's Dilemmas
The challenges that founders face in building successful companies and strategies for overcoming them.
Book
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Fundraising
How to raise money by Paul Graham
Guiding startups through effective fundraising strategies and investor relationship-building
Article
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Product
First round’s must-reads on hiring a product manager
6 great articles about hiring a product manager.
Collection
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General
The Hard Things about Hard Things
Practical advice for entrepreneurs on how to navigate the challenges of building a company.
Book
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Marketing
Community tools
a curated compilation of tools that will help you build a community
Collection
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GTM, Growth, and Sales
How to kickstart and scale a marketplace
Insights from 17 of today's biggest marketplaces, including Airbnb, DoorDash, Thumbtack, Etsy, Uber, and many more.
Article
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Building a Team
GitLab's Guide to All-Remote
One of the world's largest all-remote companies shares its guide to remote work.
Blog
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Product
Product-led growth masterclass
A practical PLG framework
Video
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Fundraising
Why You Should Embrace the Post-Money SAFE
Uncovering why you should leverage this investment vehicle for your early rounds of fundraising
Article
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General
The Startup Playbook
Interviews with successful entrepreneurs and provides insights into how to build a successful startup.
Book
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Product
The Lean Startup
A framework for validating your ideas and building businesses quickly and efficiently.
Book
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GTM, Growth, and Sales
Unusual VC’s GTM handbook
An essential GTM toolkit to set up your company for success.
Article
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Fundraising
The Non-Obvious Guide to Fundraising
Gigi Levy-Weiss shares his best fundraising tips
Article
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General
The role of the CEO
Elad Gil’s guide to managing your time better as a CEO
Article
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