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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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General
The Hard Things about Hard Things
Practical advice for entrepreneurs on how to navigate the challenges of building a company.
Book
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General
Built to Sell
How to build a business that can run without you and can be sold for a high value.
Book
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Marketing
Landing page examples
300+ components from the best landing pages across the internet
Collection
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GTM, Growth, and Sales
The Cadence: How to Operate a SaaS Startup
You think you need a COO. What you really need is an operating philosophy.
Article
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General
How I built this podcast
A podcast that features interviews with successful entrepreneurs and explores their journeys in building their companies.
Podcast
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General
YC Library
Y Combinator's best videos, podcasts, and essays from the past 15 years.
Collection
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GTM, Growth, and Sales
From 0 to $1B
Slack's founder shares their epic launch strategy.
Article
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General
Innovation Blind Spot
The reasons why so many companies miss innovation opportunities.
Book
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General
Sam Altman’s Startup Class
A course on how to start a startup by Sam Altman.
Video
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Marketing
The ultimate guide to SEO
A podcast with Ethan Smith is the CEO who helped companies like MasterClass, Robinhood, and Medium develop their SEO strategies.
Podcast
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GTM, Growth, and Sales
Idea validation guide
how to validate your startup idea
Article
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General
Founder Brand Incubator
Our six-week program will help you build your personal brand.
Video
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Fundraising
Writing a business plan
Sequoia’s simple guide for how to write a business plan
Template
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Building a Team
Building company Culture
six things that you can do now to help you create a solid foundation for your startup.
Video
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Product
Onboarding Study
Onboarding flows for hundreds of use cases.
Collection
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Building a Team
40 Favorite Interview Questions
Questions to ask when interviewing new candidates
Article
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General
What it’s actually like to be a startup CEO
A data-backed article explaining the challenges of being a startup CEO.
Article
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Product
What is Jobs to be Done
Unlocking the JTBD framework. A strategic lens on consumer behavior and product innovation.
Article
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Fundraising
The Ladder of Proof
Uncovering How VCs See Your Startup
Article
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General
Starting a Startup
This handbook by Julian Shapiro helps tech startup founders improve their product, growth, recruiting, and fundraising.
Article
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